WRAP works with partners to prevent waste, promote recycling and develop markets for valuable products. WRAP works with the public providing information and tools that support recycling and reduces food waste. This helps bring measurable gains to the economy and long term benefits to the environment.
Reducing waste and using materials more efficiently is a simple question of good commercial sense. Waste costs money – not only through the cost of disposal, but also through the value of wasted materials.
It helps ensure best use of raw materials
It reduces waste going to landfill. In 2001 the UK’s landfill sites produced a quarter of the UK’s emissions of methane, a powerful greenhouse gas. That is now falling.
It cuts CO2 emissions .Current UK recycling is estimated to save more than 18 million tonnes of C02 a year – the equivalent to taking 5 million cars off the road.
It stimulates jobs and growth. Last year WRAP’s work helped the recycling sector grow 10% and by April 2011 we are due to deliver £1.1 billion economic benefits to the UK.
It reduces costs for individuals. Love Food Hate Waste - helping us waste less food and save up to £50 per month.
1.WRAP’s Retail Innovation team works with retailers and their supply chains on projects to reduce food and packaging waste and encourage recycling. The team administers WRAP’s £8million Innovation Fund – which supports forward-thinking research and development projects in this area.
2.WRAP works in partnership to encourage and enable businesses and consumers to be more efficient in their use of materials and recycle more things more often. This helps to minimise landfill, reduce carbon emissions and improve our environment.
3.Established as a not-for-profit company in 2000, WRAP is backed by Government funding from Defra and the devolved administrations in Scotland, Wales and Northern Ireland.
4.Working in seven key areas (Construction, Retail, Manufacturing, Organics, Business Growth, Behavioural Change, and Local Authority Support), WRAP’s work focuses on market development and support to drive forward recycling and materials resource efficiency within these sectors, as well as wider communications and awareness activities including the multi-media national Recycle Now campaign for England.
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